Digitization: the first step to digital transformation
The digital transformation In tourism, it is a strategic process of competitiveness, which allows a destination to take advantage of all the benefits that technology,as it allows reaching more and new tourists, having more reach, generating satisfied customer experiences, among others.
Currently, the tourist is more digital, he is hyper-connected and is increasingly demanding and curious, which is why a website will help him to better relate to the destination and plan his trip more comfortably.
Digitization consists of to expose the products and services that are offered on a website, with images and information so that the tourist can research them and know exactly what the place promises.
Digitization with Kunapak
To carry out this process, we have a training system for the providers of each destination, so that they understand and start using our platforms better.
In addition, Kunapak will provide tutorial videos that explain the digitization process step by step. It will also make its executives available to guide them through the process.
Our goal is to reach those providers who have limited digital skills and increase their skills.
In addition, we will teach how to use technological tools that complement the platform, which will help to control sales and make the process easier. These tools are the booking engine and online purchase management,.
Advantages of digitization in a tourist destination
Digitization in a tourist destination will help to:
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| To centralize the tourism offerings of the entire destination in one place. |
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| To work collaboratively with the providers |
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| Make decisions based on the uploaded information. |
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| Improve the destination's productivity. |
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| Create competitiveness. |
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| Improve the user experience. |
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| Satisfy customer demands. |
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| Improve interaction with tourists. |
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