Channel Manager: centralize your tourism offerings
Today, the offer of services and tourism products is increasingly diverse. In the tourism sector, there are more and more companies distributing their products.
The promotion and marketing of services is a very important factor for companies, which is why they look for ways to offer and distribute them simultaneously on more websites, many of which often provide the possibility to make reservations.
Undoubtedly, for a company this can turn into chaos if there is no proper control of reservations, since errors may oc
To meet this need, Kunapak offers a channel manager, a software tool that allows centralizing all of a company’s tourism offerings in one place. It enables the management of all distribution channels where the service is published and provides reservation control, sales, and inventory without risks.


With this software, there will be no need to go to each of the websites where the product is listed every time a customer wants to purchase it.
The channel manager tool is especially aimed at service providers. This software for organization provides full control over the channels where the service is being distributed, in order to simplify work that previously required a lot of valuable time.
How does it work?
This tool is very easy to use. It is directly connected to the company’s booking engine, where it collects all the information and updates it across all the web channels where your offer is published.
For example, if a customer books an accommodation service on one of the websites where it is offered, the channel manager updates the number of available rooms both on that site and on the company’s website. This prevents offering a room that has already been booked.

Benefits
>
| Having a channel manager tool allows you to have centralized information from all the platforms where the service or product is promoted, making it possible to view and control all the reservations for the services offered. |
>
| It is active 24 hours a day and runs in the cloud, so the information does not need to be stored manually. It is easy to use and does not require deep IT knowledge. With the channel manager, you will have an initial customized setup tailored to each business. |
>
| It helps save time and simplifies work by avoiding errors, since the process is completely automatic and updates the information in real time. |
>
| This tool provides statistics on the company’s performance that allow conducting analyses and planning sales strategies to improve productivity and focus efforts on the different platforms according to their performance. |
>
| In addition, with the channel manager you can compare your offer with that of your competitors in order to make more efficient decisions. |